Baby Sensory | Scientific Baby Essentials | Etta Loves
Left Continue shopping
Your Order

You have no items in your cart

SENSORY FLASHCARDS WITH POSITIVE AFFIRMATIONS - designed for use from birth
Handy Pegs
Handy Pegs
£4.00
STORY BOOK - Right Beside Me

You might also like..

DESIGNED FOR DEVELOPING EYES
&
Calmer Everyday Moments

SHOP BESTSELLERS
START HERE

SHOP OUR ARTIST COLLABS

For babies’ first gallery experience

SHOP NOW

DESIGNED FOR HOW BABIES SEE

A baby's eyes and brain develop faster in the first year than at any other time.

By working with vision experts, we know exactly what they can see, and how to keep them looking and learning across that vital first year.

Our baby essentials and toys are designed to captivate and support from the earliest stares.

SHOP Birth to 4 months here >

DISCOVER the science here >

FEEDING
ON THE GO
TUMMY TIME
PLAY
NEW BABY GIFTS
LIBERTY COLLECTION

NEW HERE?

We're here to help the small moments and the big ones. Let us show you how.

START HERE
★★★★★
"The only thing you need for a newborn!
Functional to wipe up spills, but keeps them entertained for hours during wake windows! They can’t stop staring & smiling at it."
Nancy
★★★★★
“Amazing quality and style plus they keep your baby mesmerised and contented. Have been very useful hanging on the back of the seat in the car on long journeys, the baby watches the pattern until they fall into a deep slumber"
Coco
★★★★★
“I bought 2 of these for gifts for a friend and family member, they appreciated them so much. One used them straight away and said they captivated their newborn for hours, I love that and the science behind them. My new go-to gift for new babies.”
Katie
★★★★★
“My little one loves the patterns and they've been a great distraction for nappy changes.”
Nicola
BESTSELLER ESSENTIAL BUNDLE - Etta Loves
BESTSELLER ESSENTIAL BUNDLE - Etta Loves
BESTSELLER ESSENTIAL BUNDLE - Etta Loves
MUSLIN STARTER SET - Etta Loves
BESTSELLER ESSENTIAL BUNDLE - Etta Loves
BESTSELLER ESSENTIAL BUNDLE - Etta Loves
BESTSELLER ESSENTIAL BUNDLE - Etta Loves
BESTSELLER ESSENTIAL BUNDLE - Etta Loves
MUSLIN STARTER SET - Etta Loves
BESTSELLER ESSENTIAL BUNDLE - Etta Loves
MUSLIN STARTER SET - Etta Loves
BESTSELLER ESSENTIAL BUNDLE - Etta Loves
BESTSELLER ESSENTIAL BUNDLE - Etta Loves
BESTSELLER ESSENTIAL BUNDLE - Etta Loves
BESTSELLER ESSENTIAL BUNDLE - Etta Loves
BESTSELLER ESSENTIAL BUNDLE - Etta Loves
MUSLIN STARTER SET - Etta Loves
BESTSELLER ESSENTIAL BUNDLE - Etta Loves
BESTSELLER ESSENTIAL BUNDLE - Etta Loves
BESTSELLER ESSENTIAL BUNDLE - Etta Loves
BESTSELLER ESSENTIAL BUNDLE - Etta Loves
MUSLIN STARTER SET - Etta Loves
BESTSELLER ESSENTIAL BUNDLE - Etta Loves
MUSLIN STARTER SET - Etta Loves
BESTSELLER ESSENTIAL BUNDLE - Etta Loves
BESTSELLER ESSENTIAL BUNDLE - Etta Loves

SENSORY STARTER KIT

£72.00

1 review
Full details

Read the latest blog

View all
WHAT CAN BABIES ACTUALLY SEE? - Etta Loves

WHAT CAN BABIES ACTUALLY SEE?

Our expert guide to what babies see, and how you can gently support their developing vision from day one.

Read more
ETTA LOVES X LIBERTY : Meet The Designer - Etta Loves

ETTA LOVES X LIBERTY : Meet The Designer

When Liberty's archive meets Etta Loves’ science, something magical happens. We spoke to Pere, Liberty designer, about the process of reimagining two prints from Liberty’s archive for the next generation.

Read more
THE STRIPED JUMPER THAT CHANGED MY LIFE - Etta Loves

THE STRIPED JUMPER THAT CHANGED MY LIFE

The jumper that's helped thousands of babies and parents - find out what drove me to start Etta Loves

Read more